TY  - BOOK
AU  - Panwar, J. S.
TI  - Marketing in the new era: combating competition in a globalizing economy
SN  - 8170366348
U1  - 658.8 
PY  - 1997///
CY  - New Delhi
PB  - Response Books
KW  - Technology
KW  - Management, Competition
ER  -