TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Kanuk, Leslie L.
TI  - Consumer behavior
SN  - 9788120312883
U1  - 658.8 
PY  - 1997///
CY  - New Delhi
PB  - Prentice hall india
KW  - Technology
KW  - Management, Consumer behavior
ER  -