TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Kumar, Ramesh S.
AU  - Wisenblit, Joseph
TI  - Consumer behavior
SN  - 9789332537644
U1  - 658.8 
PY  - 2015///
CY  - Delhi
PB  - Pearson Education Limited
KW  - Technology
KW  - Management, Consumer behavior, Marketing, Consumers
ER  -