TY  - BOOK
AU  - Malhotra, Naresh
AU  - Dash, Satyabhushan
TI  - Marketing research: an applied orientation
SN  - 9788131723173
U1  - 658.83 
PY  - 2009///
CY  - Delhi
PB  - Pearson Education
KW  - Technology
KW  - Marketing research Methodology
ER  -