TY  - BOOK
AU  - Thompson, Arthur A. Jr.
AU  - Gamble, John E.
AU  - Strickland III A. J.
TI  - Crafting and executing strategy: the quest for competitive advantage concepts and cases
SN  - 9780070146723
U1  - 658.401 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw Hill Education Private Limited
KW  - Technology
KW  - Strategic planning, Business planning
ER  -