TY  - BOOK
AU  - Cateora, Philip R.
AU  - Gilly, Mary C.
AU  - Money, Bruce R.
TI  - International marketing
SN  - 9789389538243
U1  - 658.8 
PY  - 2020///
CY  - New Delhi
PB  - Tata McGraw Hill Publishing Company LTD
KW  - Technology
KW  - Management science, Operations research, Operations research--Data processing
ER  -