TY  - BOOK
AU  - Linton, Ian
AU  - Morley, Kevin
TI  - Integrated marketing communications
SN  - 9780750619387
U1  - 658.8 
PY  - 1995///
CY  - Oxford
PB  - Butterworth Heinemann
KW  - Technology
KW  - Marketing, Communication, Integrate
ER  -