| 000 | 00559nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 240201s2010 xx 000 0 eng d | ||
| 020 | _a9788131725979 | ||
| 082 |
_a658.8 _bLOV |
||
| 100 | _aLovelock, Christopher | ||
| 245 | 0 | _aServices marketing: people, technology, strategy | |
| 250 | _a6th ed. | ||
| 260 |
_bPearson Education in South Asia _aSouth Asia _c2010 |
||
| 300 | _a637p. | ||
| 650 |
_aTechnology _xManagement, Service industries Marketing, Marketing Management |
||
| 700 | _aWirtz, Jochen | ||
| 700 | _aChatterjee, Jayanta | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1661 _d1661 |
||