| 000 | 00497nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 240201s2006 xx 000 0 eng d | ||
| 020 | _a9780198074120 | ||
| 082 |
_a659.1 _bJET |
||
| 100 | _aJethwaney, Jaishri | ||
| 245 | 0 | _aAdvertising management: includes sales promotion | |
| 250 | _a2nd ed. | ||
| 260 |
_bOxford University Press _aNew Delhi _c2006 |
||
| 300 | _a651p. | ||
| 650 |
_aTechnology _xManagement, Advertising, Marketing, Communication |
||
| 700 | _aJain, Shruti | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1959 _d1959 |
||