| 000 | 00473nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 240201s1998 xx 000 0 eng d | ||
| 020 | _a9788120314375 | ||
| 041 | _aEnglish | ||
| 082 |
_a658.8 _bDAS |
||
| 100 | _aDasgupta, Vaswar | ||
| 245 | 0 | _aMarketing mantra: the real story of direct marketing in india | |
| 260 |
_bPrentice Hall Of India Private Limited _aNew delhi _c1998 |
||
| 300 | _a162p. | ||
| 650 |
_aTechnology _xManagement, Target marketing |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c2497 _d2497 |
||