000 | 00532nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 240201s2003 xx 000 0 eng d | ||
020 | _a70530882 | ||
041 | _aEnglish | ||
082 |
_a658.8 _bWAL |
||
100 | _aWalker, Orvlle C. | ||
245 | 0 | _aMarketing strategy: a decision focused approach | |
250 | _a4th ed. | ||
260 |
_bTata McGraw Hill Education _aNew Delhi _c2003 |
||
300 | _a365p. | ||
650 |
_aTechnology _xManagement, Marketing, Strategy |
||
700 | _aBoyd, Harper W. | ||
700 | _aMullins, John | ||
942 |
_2ddc _cBK |
||
999 |
_c3092 _d3092 |