000 00528nam a2200181Ia 4500
008 240201s2002 xx 000 0 eng d
020 _a9788129704924
041 _aEnglish
082 _a658.8
_bCAG
100 _aCagan, Jonathan
245 0 _aCreating breakthrough products: innovation from product planning to program approval
250 _a1st ed.
260 _bPearson Education
_aDelhi
_c2002
300 _a302p.
650 _aTechnology
_xManagement, Marketing research
700 _aVogel, Craig M.
942 _2ddc
_cBK
999 _c3117
_d3117