000 00473nam a2200169Ia 4500
008 240201s2006 xx 000 0 eng d
041 _aEnglish
082 _a659.1
_bCHU
100 _aChunawalla, S.A.
245 0 _aFoundations of advertising: theory and practice
250 _a6th rev. ed.
260 _bHimalaya Publishing House
_aMumbai
_c2006
300 _a996p.
650 _aTechnology
_xManagement, Marketing research
700 _aSethia, K.C.
942 _2ddc
_cBK
999 _c3214
_d3214