000 | 00419nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 240201s1989 xx 000 0 eng d | ||
020 | _a74517805 | ||
041 | _aEnglish | ||
082 |
_a659.1 _bMOH |
||
100 | _aMohan, Mahendra | ||
245 | 0 | _aAdvertising management: concepts and cases | |
260 |
_bTata Mcgraw hill _aNew Delhi _c1989 |
||
300 | _a418p. | ||
650 |
_aTechnology _xAdvertising, Management |
||
942 |
_2ddc _cBK |
||
999 |
_c523 _d523 |