TY  - BOOK
AU  - Rampal M. K.
AU  - Gupta S. L.
TI  - Service Marketing: concepts Applications and Cases
SN  - 9788185989563
U1  - 658.8 
PY  - 2012///
CY  - New Delhi
PB  - Galgotia Publishing Company
KW  - Technology
KW  - Management, Marketing, Service Products, Markets
ER  -