| 000 | 00454nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 241201s1990 xx 000 0 eng d | ||
| 020 | _a74624016 | ||
| 082 |
_a658.8 _bSEN |
||
| 100 | _aSengupta, Subroto | ||
| 245 | 0 | _aBrand positioning: strategies for competitive advantage | |
| 260 |
_bTata McGraw-Hill Publishing Company Ltd. _aNew Delhi _c1990 |
||
| 300 | _a299p. | ||
| 650 |
_aTechnology _xManagement, Brand positioning, Strategies |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c3772 _d3772 |
||