Normal view MARC view ISBD view

Integrated advertising: promotion, and marketing communications

Clow, Kenneth E.

Integrated advertising: promotion, and marketing communications - 6th ed. - New Delhi Pearson India Education Services Private LImited 2014 - 455p.

ISBN: 9789332518377

Subjects--Topical Terms:
Technology--Management, Adervertising, Public relations

Dewey Class. No.: 659.1 / CLO

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)