Foundations of advertising: theory and practice
Chunawalla, S.A
Foundations of advertising: theory and practice - 5th rev. ed. - Mumbai Himalaya Publishing House 1985 - 918p.
Technology--Management, Advertising, Marketing Research
659.1 / CHU
Foundations of advertising: theory and practice - 5th rev. ed. - Mumbai Himalaya Publishing House 1985 - 918p.
Technology--Management, Advertising, Marketing Research
659.1 / CHU