Shopper, buyer and consumer behavior: theory, marketing applications and public policy implications
Lindquist, Jay D.
Shopper, buyer and consumer behavior: theory, marketing applications and public policy implications - 2nd ed. - New Delhi Biztantra 2003 - 598p.
8177223836
Technology--Management, Consumer Behavior
658.834 / LIN
Shopper, buyer and consumer behavior: theory, marketing applications and public policy implications - 2nd ed. - New Delhi Biztantra 2003 - 598p.
8177223836
Technology--Management, Consumer Behavior
658.834 / LIN