Foundations of advertising: theory and practice
Chunawalla, S.A.
Foundations of advertising: theory and practice - 6th rev. ed. - Mumbai Himalaya Publishing House 2006 - 996p.
Technology--Management, Marketing research
659.1 / CHU
Foundations of advertising: theory and practice - 6th rev. ed. - Mumbai Himalaya Publishing House 2006 - 996p.
Technology--Management, Marketing research
659.1 / CHU