Modern marketing: principles and practice
Material type: TextLanguage: English Publication details: Phi Learning Private Limited New Delhi 2010Description: 314pISBN:- 9788120339453
- 658.8 BOS
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | SLIMS Library | MBA | 658.8 BOS (Browse shelf(Opens below)) | Available | F03364 |
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658.8 BHA Fundamentals of digital marketing | 658.8 BHA Managing time: for a competitive edge | 658.8 BOS Marketing management: text and cases0 | 658.8 BOS Modern marketing: principles and practice | 658.8 CAG Creating breakthrough products: innovation from product planning to program approval | 658.8 CAT International marketing | 658.8 CAT International marketing |
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