Consumer behaviour: an applied orientation in indian context

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Material type: Text

TextLanguage: English Publication details: Himalaya Publishing House Mumbai 2007Description: 374pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	SLIMS Library	MBA	658.834 KUM (Browse shelf(Opens below))	Available		F03439

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Previous	658.834 HAW Consumer behavior: building marketing strategy	658.834 HOY Consumer behaviour: a marketer's tool	658.834 KUM Conceptual issues in consumer behaviour: the indian context	658.834 KUM Consumer behaviour: an applied orientation in indian context	658.834 LIN Shopper, buyer, and consumer behavior: theory and marketing applications and public policy implications	658.834 LIN Shopper, buyer and consumer behavior: theory, marketing applications and public policy implications	658.834 LOU Consumer behavior: concepts and applications	Next

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