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1.
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Marketing research & measurement & method by
Edition: 6th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Prentice Hall of India Pvt. Ltd. 1997
Availability: Items available for loan: SLIMS Library (1)Call number: 658.83 TUL.
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2.
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Marketing research & measurement & method: a text with cases by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Prentice Hall of India Pvt. Ltd. 1997
Availability: Items available for loan: SLIMS Library (1)Call number: 658.83 TUL.
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3.
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Consumer behavior: building marketing strategy by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Tata McGraw Hill Education 2004
Availability: Items available for loan: SLIMS Library (1)Call number: 658.834 HAW.
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