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Advertising and promotion: an integrated marketing communications perspective

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Tata McGraw Hill Publishing Company Ltd. New Delhi 2010Edition: 7th edDescription: 1075pISBN:
  • 9780070144965
Subject(s): DDC classification:
  • 659.1 BEL
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books SLIMS Library MBA 659.1 BEL (Browse shelf(Opens below)) Available F03377

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